Privacy policy

Last updated: October 22, 2026

RUTINI LLC, trading as tovirelumi, operates tovirelumi.shop. This notice describes how we handle personal information when you browse the website, place an order, create an account, or contact us.

We act as the data controller where we determine the purposes and means of processing personal information.

Information We Collect

Depending on your interactions with our store, we collect:

  • Contact details: name, email address, billing and shipping addresses, and telephone number where provided.
  • Transaction information: products ordered, purchase amounts, payment status, delivery records, returns, and refunds.
  • Account information: profile and authentication details if you register an account.
  • Communications: inquiries, attachments, and information submitted when requesting assistance.
  • Technical information: IP address, browser and device characteristics, website activity, and identifiers collected through enabled technologies, subject to applicable choices.

Payment providers handle payment credentials. Please do not email payment-card numbers, security codes, or passwords.

Sources of Information

We obtain information directly from you, through your use of the website, and from providers supporting payments, hosting, security, fulfillment, and delivery.

How We Use Information

We use personal information to:

  • Process orders and payments.
  • Deliver goods and manage returns or refunds.
  • Send transaction and delivery updates.
  • Provide support and administer customer accounts.
  • Operate and protect the website.
  • Detect fraud and investigate misuse.
  • Meet legal obligations and resolve disputes.
  • Improve services through legally permitted analytics.
  • Send promotional communications where permitted, obtaining consent where required.

Marketing messages include unsubscribe instructions. Essential communications about existing purchases may continue.

UK Legal Bases

Where UK data protection law applies, we rely on contract performance for purchases and requested services, legal obligations for required records, and legitimate interests for activities such as security and support where appropriately balanced against your rights.

We rely on consent where required for optional tracking or marketing. Consent may be withdrawn at any time without affecting processing lawfully carried out beforehand.

Information Disclosures

We disclose information as necessary to Shopify, payment processors, carriers, fulfillment providers, technical service providers, and professional advisers.

Information may also be disclosed to comply with law, respond to valid legal requests, protect rights or safety, or support a business transfer with appropriate safeguards.

Where analytics or advertising integrations are enabled, relevant providers may receive browsing activity, identifiers, and related information, subject to applicable consent and opt-out requirements.

Shopify Services

Shopify supplies the commerce platform supporting our store and processes information to provide its services.

If Shopify Network Intelligence or related enhanced services are enabled, Shopify may combine information about interactions with our store with information from other merchants and Shopify services to provide those features, subject to applicable privacy choices.

Shopify also processes certain information for its own purposes. See Shopify’s Consumer Privacy Policy and Shopify’s privacy portal.

Cookies and Privacy Controls

Essential technologies support shopping baskets, checkout, security, and privacy preferences.

Optional analytics and advertising technologies depend on our actual configuration. Where consent is required, we obtain it before using those technologies.

You may manage relevant choices through available website privacy controls and browser settings. Where legally required, we honor recognized opt-out preference signals, including Global Privacy Control.

Certain advertising-related disclosures may constitute a “sale,” “sharing,” or targeted advertising under applicable laws even without a monetary payment.

Retention

We retain information only as reasonably necessary for the purposes described here. Relevant factors include active purchases or accounts, legal recordkeeping duties, fraud investigations, and unresolved disputes.

Information no longer required is deleted or anonymized, subject to lawful retention and backup arrangements.

International Processing and Security

Our providers may process information in the United States and other countries. Where required, protected international transfers rely on recognized safeguards, including applicable contractual mechanisms. Contact us for further information.

We apply reasonable technical and organizational protections. No online transmission or storage system guarantees complete security.

Your Rights

Depending on your location and applicable law, you may request access, correction, deletion, portability, restriction, or objection to processing. You may also have rights to withdraw consent or opt out of covered targeted advertising, sale, or sharing.

Send requests to milanymouw@outlook.com. We may take proportionate steps to verify identity or an authorized agent’s authority.

We respond within applicable legal deadlines and do not unlawfully discriminate against individuals exercising privacy rights. Where an appeal right applies, reply to our decision requesting an appeal.

UK individuals may also complain to the Information Commissioner’s Office.

Children

Our store is intended for a general adult audience and is not directed at children under 13. Contact us if you believe a child has provided personal information so we can investigate and take appropriate action.

Updates and Contact

We revise this notice as necessary and provide additional notification where required.

Data controller: RUTINI LLC, trading as tovirelumi
Email: milanymouw@outlook.com
Business address: 1443 BOULEVARD WAY, WALNUT CREEK